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The course gives you an understanding of how you can benefit from implementing mySAP CRM scenarios. Course introduces the trainee to the term mySAP Customer Relationship Management (CRM) and its objectives, as well as looking at the basic and advanced levels of SAP CRM and explaining what SAP CRM can be used for. Furthermore, The course is structured using a case study of the functional and channel-oriented key areas and scenarios in mySAP CRM
Total Course Hours : 50
Day1: MySAP CRM Solution Overview
* Overview and Introduction to
o Foundation & Architecture of mySAP CRM
o mySAP CRM Analytics
o mySAP CRM Marketing
o mySAP CRM E-Commerce
o mySAP CRM Channel Management
o mySAP CRM Sales
o mySAP Interaction Center
o mySAP Service
o mySAP Field Applications (with focus on Mobile Service)
o mySAP CRM for Industries
* Integration with other MySAP suite of modules
Day 2: CRM Base Customizing
* CRM Basic data & Customizing settings for these objects:
o Business partner
o Organizational model
o Territory Management
o Product master CRM Business Transactions
o Overview of generic functions in business transactions
o Activity Management (including Activity Journal and Groupware Integration)
o Transaction type and item category customizing for these objects.
* Middleware settings:
o Middleware connections to R/3, APO and CRM
o CRM Business Partner - CRM Middleware
o CRM Middleware – Sales and Billing
o Basic concepts of CRM middleware
o Replication administration
o Monitoring & error handling
Day 3: Implement “Customer/Client Interaction Center”
* Architecture landscape
* Agent functions and processes in the IC
* Define CIC Profile and Customer-Specific Workspaces
* Define Front-office framework
* Component Configuration
* Action Box Configuration
* CTI Configuration
* Client Implementation Case Study - Live Exercise
Day 4: Implement “Internet Sales”
* Architecture and landscape
* Set up logical system and connection with OLTP R/3 and APO
* Configuration of the CRM Server – Base Customizing
* Configuration Web Application
* Creating Product catalogs
* Publication of Product Catalog content
* Create Internet User for order processing
* Sales Transactions using “Internet Sales”
* Web Shop Maintenance
* Client Implementation Case Study - Live Exercise
Day 5: Implement “CRM- Marketing”
* Opportunity Management
* Activity Management
* Marketing Planning and Campaign Management (Marketing Planner, Product Selection, Partner Functions, Generic Actions , Campaign Execution)
* Marketing Calendar
* Customer Segmentation
* External List Management
* Lead Management
* Marketing Analytics
* Client Implementation Case Study - Live Exercise
Career Related Support
Other Support
- 3 months of SAP remote access with new version (CRM 5.0 with JAVA) with fully connected system
- Full Course material including certification guides
- Assignments, quiz and mini projects
- Tips and Tricks for SAP Certification and Interviews
- Students are allowed to attend classes conducted in next batch if they are unclear in any of the topics
- Students can get extended access by paying nominal monthly fee.
Assumptions
- Classes will not be held on long weekends unless a request made by majority of Students and Instructor
- Additional breaks will be scheduled in AM and PM necessary
- Ytek will provide Logistics and Course material, Instructor will bring-in supplemental material where needed
Please contact training@yteksolutions.com to enroll this program, Course Fee and Other additional information.
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